How to Build a Healthcare Content Strategy That Works
With a well-crafted healthcare content strategy, the right words can change the world. In the dynamic healthcare industry, connecting with patients goes beyond providing excellent medical services. And this is…
The single most important step to growing your business, and saving money in the process, is strategic outsourcing. However, work cannot simply be handed off to an exterior source without…
We Would Like Your Input for the 2024 Benchmark Report
The 2023 Benchmark Report gave an exciting look into the state of the offshore industry. Key insights included the need for flexibility in the modern economy, the data around what…
In the ever-evolving world of the pharma industry, staying ahead of the curve requires a perfect blend of innovation and understanding customer needs. One strategy leading the charge is Closed…
Omnichannel Marketing In Pharma: A Beginner’s Guide
Traditional marketing techniques, when applied to the pharmaceutical industry, can become very unpredictable. Pharma marketers have relied on traditional marketing strategies for years, which inadvertently prioritizes one-sided interactions with healthcare…
Pharma Content Compliance: Everything You Need to Know
Did you know that a single misstep in content compliance can cost pharma companies billions? Whether it's a rogue tweet, a misplaced logo on packaging, or a miscommunication in clinical…
What Is Modular Content & Why Do Pharma Marketers Need It?
In today's fast-paced digital world, creating, managing, and distributing information quickly and effectively is paramount. Marketing teams are always searching for strategies that can help them operate more efficiently, and…
Making It Event: Delivering Great Creative Content For Your In-House Agency
7 November, 8.30am-11am, Fora, Clerkenwell, London EC1 UPDATE: This event is almost sold out, if you are keen to get a ticket please click on the link below ASAP This…
The pharmaceutical industry is a vast and competitive marketplace with cutting-edge innovations and life-saving advancements. Standing out in this bustling arena requires more than groundbreaking solutions—it necessitates a robust, well-strategized,…
What In House Creative Leaders Need to Know About Producing Content At Scale
Date: Wed, 11 Oct 2023 Time: 14:00 - 15:00 BSTLocation: Online Ambitious brands are striving to create more creative content at scale and speed. As a result, in-house creative teams are…
Agile Marketing In Healthcare: Everything You Need To Know
Agile methodologies, once the exclusive domain of software developers and tech startups, have evolved into a transformative project management philosophy for industries far and wide. Today, more than ever, healthcare…
7 Healthcare Marketing Podcasts You Should Be Listening To
With the rapid evolution of the healthcare industry, staying abreast with the latest trends and updates has never been more crucial. If you are a healthcare marketer looking to stay…
Omnichannel Marketing In Healthcare: A Beginner’s Guide
Omnichannel marketing is an all-inclusive CX strategy that aims to deliver consumers a harmonious and consistent experience. From attracting new clients and having them explore digital spaces through to in-person…
7 Questions To Ask When Considering Outsourcing For Your Business
In today's competitive business landscape, strategic decision-making is crucial. Outsourcing holds immense promise for businesses seeking growth, cost savings, and improved efficiency. However, before diving into the outsourcing pool, it's…
Nearshoring vs Offshoring: What Are The Differences?
In today's interconnected world, businesses face the challenge of expanding their operations beyond domestic borders. As companies strive to maximize productivity and minimize costs, choosing between nearshoring and offshoring becomes…
When it comes to managing content production, businesses face a fundamental decision: in-house operations or outsourcing? Both approaches have their own benefits and challenges, and in this article, we’ll explore…
Are you eager to explore the latest healthcare marketing statistics in 2023? We've explored a wide range of online resources, reviewed numerous studies, and sieved through the overwhelming information to…
Production models with the greatest level of investment in 2023
With marketing budgets for 2022 having recovered from the disaster of 2021, but not to pre-pandemic levels, there was hope for continuing improvement in industry sentiment this year. However, with…
7 Healthcare Marketing Challenges (And How To Overcome Them)
The multifaceted and evolving healthcare industry is undergoing transformative change driven by technological innovations, new regulations, and the ongoing global health crisis. While advancements are revolutionizing patient care and management,…
We Are Amnet is Certified as a Great Place to Work for the Third Year in a Row
For the third year running, We Are Amnet, part of The Enerji Group, has been recognized and certified as a Great Place to Work in India. This survey, conducted across…
The creative production industry has witnessed a remarkable transformation in recent years, driven by technological advancements, shifts in consumer behaviour, and the impact of the COVID-19 pandemic. As marketers navigate…
2023 Trends and Data Insights for Offshore Creative Production
Creative production is a critical part of the marketing ecosystem. With the vast expansion of digital platforms and technology in recent years, that system needs to be able to keep…
Losing staff due to dull, repetitive work? You are not alone.
If you think boredom among your team might have an effect on productivity but isn’t really a significant problem, think again. According to Forbes, Gallup estimates that the issue costs…
How do I successfully offshore healthcare marketing production?
As an in-house agency, you have a number of key challenges to overcome, particularly in the current climate. The pressure is on to react immediately as work comes in, hit…
Are you paying a premium for your content production?
In the current time of economic volatility and uncertainty, it’s no surprise that financial considerations remain a critical measure of success for most content producers. Right now, it’s more important…
A positive internal culture is important to We Are Amnet. Our Head of Human Relationships (The Americas), Elishia Sosa, understands that better than most. In addition to welcoming and onboarding…
With revenue in the global pharmaceutical market expected to hit $1,163 billion in 2023, the sector may appear to be in an excellent financial state. But the reality facing pharma…
The Best-Kept Secret of Digital Marketing Agencies
People consume content online 24/7, so the digital marketing world has to maintain a pretty fast pace. The best digital agencies are always looking for new ways to expand their…
Account Managers are an integral part of We Are Amnet, because they foster and nurture relationships with our clients by providing updates on the studio's progress. They also ensure that…
“In-house agencies should always have an offshore partner to take on the work that they can't take on. My offshore partner stepped up and delivered by getting 600 assets out…
The Top Four Ways Outsourcing Benefits Marketing Agencies
Marketing is an industry based on competition - competition for quality talent, creative campaigns, and client satisfaction, among other things. It’s also a multi-faceted industry - the kind where you’ve…
2023 Benchmark Report for Offshore Creative Production: Shining a Light on the Current Challenges
Ongoing economic uncertainty, with rising prices, reduced consumer spending, greater volatility and inflation figures not seen for decades, has had a profound effect on the content marketing landscape. Brands and…
Keeping Up with the Demand for Content and Changing Production Models
According to Forbes, with the economy in general under intense pressure, marketers can expect a familiar litany of constraints this year; tighter budgets, more urgency, greater demand for measurability and…
18 Of The Best Healthcare Marketing Conferences To Visit In 2023
Even in today's fast-paced digital world, attending a healthcare marketing conference is one of the best ways for healthcare marketers to keep up with the latest industry developments, gain valuable…
Have you ever wondered what a Sr. Account Manager does? This month's Employee with Enerji is Irina Constandoglo, who is the Sr. Account Manager for We Are Amnet, The Americas.…
Kelsey Barcomb joins We Are Amnet as Marketing Manager, The Americas
We Are Amnet has appointed Kelsey Barcomb as Marketing Manager, The Americas. She will be responsible for all marketing activities in the U.S. and will help support marketing efforts for…
There’s something so magical about the potential and promise of a New Year. 38.5% of American adults seem to agree, as they set New Year’s resolutions every year. Some people…
The Best Creative Production Services for Healthcare Marketing
Behind every successful healthcare marketing campaign is a successful strategy. And behind that? An impressive set of creative production services to generate reliable, quality assets. Here at We Are Amnet,…
Content remains king in digital marketing. Worldwide, global content marketing revenue is expected to hit $137 billion by 2026. That’s no doubt down to its proven effectiveness: targeted content, relevant…
What does a successful digital marketing campaign look like? Plenty of leads? More sales? A strong conversion rate? Or, simply, a high-quality set of assets? What if we measured the…
What Makes Healthcare Marketing Unique: Challenges & Tech
Healthcare is one of the largest and quickest-growing industries in the world, with global healthcare spending expected to reach over $10 trillion by 2023 alone. As an industry, healthcare is…
Outperform Your Competition With Content at Scale Event: Key Takeaways
In a challenging ecosystem for content creators, We Are Amnet brought together some leading sector players from a range of industries in an online event and asked them how they…
Earlier this month, some of We Are Amnet's team from The Americas attended the In-House Agency Forum's 2022 Conference & Awards conference in Boston. This event provides IHAF members and…
When it comes to marketing, the healthcare sector has its own unique set of challenges to overcome. From bridging the trust gap between companies and patients to counterbalancing digital underinvestment,…
Our 2022 Benchmark Report for Offshore Creative Production shed some intriguing light on the state of our industry. The only report of its kind in the creative production sector, it…
In an age where greenwashing can often take the place of genuine environmental and social credentials – to the considerable detriment of your business if customers are wise to it –…
We all know that the era of the hard sell is behind us and it’s content marketing that now dominates. Nowadays, says Forbes, you have to demonstrate how your company,…
5 Corporate Communications Services Most Suited for Offshoring
In today’s competitive global market, there is an ever-prominent need for businesses to show their stability, growth, sustainability, and accessibility. Transparency at all levels is essential for brand success, giving…
If you’re reading this, chances are you’ll understand as well as us that packaging design is an essential ingredient in any customer-brand relationship. Core criteria such as consistency, customer experience,…
What to Look for in a Mobile App Development Agency
Your brand is looking to develop an app for one of its campaigns or services. How do you go about choosing the best mobile app development agency to do this?…