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How To Build A Healthcare Content Strategycontent
September 25, 2023

How to Build a Healthcare Content Strategy That Works

With a well-crafted healthcare content strategy, the right words can change the world. In the dynamic healthcare industry, connecting with patients goes beyond providing excellent medical services. And this is…
Saskia Johnson
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Outsourcing MistakesHome pageOffshoring
September 8, 2023

8 Common Outsourcing Mistakes & How to Avoid Them

The single most important step to growing your business, and saving money in the process, is strategic outsourcing. However, work cannot simply be handed off to an exterior source without…
Saskia Johnson
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Colourful backgroundHome pageReports
September 5, 2023

We Would Like Your Input for the 2024 Benchmark Report

The 2023 Benchmark Report gave an exciting look into the state of the offshore industry. Key insights included the need for flexibility in the modern economy, the data around what…
Saskia Johnson
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Closed Loop Marketing In PharmaHome pagePharma
September 4, 2023

The Power of Closed Loop Marketing in Pharma

In the ever-evolving world of the pharma industry, staying ahead of the curve requires a perfect blend of innovation and understanding customer needs. One strategy leading the charge is Closed…
Saskia Johnson
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Omnichannel Marketing In PharmaHome pagePharma
August 30, 2023

Omnichannel Marketing In Pharma: A Beginner’s Guide

Traditional marketing techniques, when applied to the pharmaceutical industry, can become very unpredictable. Pharma marketers have relied on traditional marketing strategies for years, which inadvertently prioritizes one-sided interactions with healthcare…
Saskia Johnson
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Pharma Content Compliance: Everything You Need to KnowcontentPharma
August 28, 2023

Pharma Content Compliance: Everything You Need to Know

Did you know that a single misstep in content compliance can cost pharma companies billions? Whether it's a rogue tweet, a misplaced logo on packaging, or a miscommunication in clinical…
Saskia Johnson
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What Is Modular Content & Why Do Pharma Marketers Need It?contentContent at scalePharma
August 24, 2023

What Is Modular Content & Why Do Pharma Marketers Need It?

In today's fast-paced digital world, creating, managing, and distributing information quickly and effectively is paramount.  Marketing teams are always searching for strategies that can help them operate more efficiently, and…
Saskia Johnson
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Content marketing graphicContent at scaleHome pageMarketing
August 24, 2023

Making It Event: Delivering Great Creative Content For Your In-House Agency

7 November, 8.30am-11am, Fora, Clerkenwell, London EC1 UPDATE: This event is almost sold out, if you are keen to get a ticket please click on the link below ASAP This…
Saskia Johnson
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7 Pharma Marketing Channels You Should Be TestingMarketingPharma
August 22, 2023

7 Pharma Marketing Channels You Should Be Testing

The pharmaceutical industry is a vast and competitive marketplace with cutting-edge innovations and life-saving advancements. Standing out in this bustling arena requires more than groundbreaking solutions—it necessitates a robust, well-strategized,…
Saskia Johnson
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2023 trends and data for offshore creative production webinarContent at scaleHome pageMarketing
August 21, 2023

What In House Creative Leaders Need to Know About Producing Content At Scale

Date: Wed, 11 Oct 2023 Time: 14:00 - 15:00 BSTLocation: Online Ambitious brands are striving to create more creative content at scale and speed. As a result, in-house creative teams are…
Saskia Johnson
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Agile Marketing In HealthcareMarketing
August 17, 2023

Agile Marketing In Healthcare: Everything You Need To Know

Agile methodologies, once the exclusive domain of software developers and tech startups, have evolved into a transformative project management philosophy for industries far and wide. Today, more than ever, healthcare…
Saskia Johnson
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Healthcare Marketing PodcastsMarketing
August 14, 2023

7 Healthcare Marketing Podcasts You Should Be Listening To

With the rapid evolution of the healthcare industry, staying abreast with the latest trends and updates has never been more crucial. If you are a healthcare marketer looking to stay…
Saskia Johnson
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Omnichannel Marketing In HealthcareMarketing
August 3, 2023

Omnichannel Marketing In Healthcare: A Beginner’s Guide

Omnichannel marketing is an all-inclusive CX strategy that aims to deliver consumers a harmonious and consistent experience. From attracting new clients and having them explore digital spaces through to in-person…
Saskia Johnson
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7 Questions To Ask When Considering Outsourcing For Your BusinessHome pageOffshoring
July 21, 2023

7 Questions To Ask When Considering Outsourcing For Your Business

In today's competitive business landscape, strategic decision-making is crucial.  Outsourcing holds immense promise for businesses seeking growth, cost savings, and improved efficiency.  However, before diving into the outsourcing pool, it's…
Saskia Johnson
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Nearshoring vs Offshoring: What Are The Differences?Offshoring
July 18, 2023

Nearshoring vs Offshoring: What Are The Differences?

In today's interconnected world, businesses face the challenge of expanding their operations beyond domestic borders. As companies strive to maximize productivity and minimize costs, choosing between nearshoring and offshoring becomes…
Saskia Johnson
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In-House vs Outsourcing: Which Is Better?Creative Operationscreative productionSmartshoring
July 10, 2023

In-House vs Outsourcing: Which Is Better?

When it comes to managing content production, businesses face a fundamental decision: in-house operations or outsourcing?  Both approaches have their own benefits and challenges, and in this article, we’ll explore…
Saskia Johnson
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Healthcare Marketing StatisticsHome pageMarketing
July 4, 2023

67 Healthcare Marketing Statistics

Are you eager to explore the latest healthcare marketing statistics in 2023? We've explored a wide range of online resources, reviewed numerous studies, and sieved through the overwhelming information to…
Saskia Johnson
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Yellow room, bathtub, legs coming out of the bath and the walls are lined with rubber duckscontentHome pageMarketingOffshoringPharmaproduction teamSmartshoring
June 27, 2023

Production models with the greatest level of investment in 2023

With marketing budgets for 2022 having recovered from the disaster of 2021, but not to pre-pandemic levels, there was hope for continuing improvement in industry sentiment this year. However, with…
Saskia Johnson
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Healthcare Marketing ChallengesMarketing
June 20, 2023

7 Healthcare Marketing Challenges (And How To Overcome Them)

The multifaceted and evolving healthcare industry is undergoing transformative change driven by technological innovations, new regulations, and the ongoing global health crisis. While advancements are revolutionizing patient care and management,…
Saskia Johnson
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We Are Amnet is Certified as a Great Place to Work for the Third Year in a RowCultureHome pageMarketing
June 8, 2023

We Are Amnet is Certified as a Great Place to Work for the Third Year in a Row

For the third year running, We Are Amnet, part of The Enerji Group, has been recognized and certified as a Great Place to Work in India. This survey, conducted across…
Kelsey Barcomb
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A directors clapper board on a bright yellow backgroundAdvertising Productioncontentcreative productionHome pageMarketing
May 17, 2023

APR Creative Production Trends Round-Up

The creative production industry has witnessed a remarkable transformation in recent years, driven by technological advancements, shifts in consumer behaviour, and the impact of the COVID-19 pandemic.  As marketers navigate…
Saskia Johnson
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2023 Trends and Data Insights offshore creative productioncontentContent at scaleCreative Operationscreative productionHome page
May 10, 2023

2023 Trends and Data Insights for Offshore Creative Production

Creative production is a critical part of the marketing ecosystem. With the vast expansion of digital platforms and technology in recent years, that system needs to be able to keep…
Saskia Johnson
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Young blonde women looking very bored sitting at a table with a laptop and cup in front of herContent at scaleCreative Operationscreative productionDigital ProductionHome pageMarketingOffshoringSmartshoring
April 12, 2023

Losing staff due to dull, repetitive work? You are not alone.

If you think boredom among your team might have an effect on productivity but isn’t really a significant problem, think again. According to Forbes, Gallup estimates that the issue costs…
Saskia Johnson
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A turquoise shorelineContent at scalecreative productionDigital ProductionHome pageMarketingOffshoring
April 3, 2023

How do I successfully offshore healthcare marketing production?

As an in-house agency, you have a number of key challenges to overcome, particularly in the current climate. The pressure is on to react immediately as work comes in, hit…
Saskia Johnson
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Contraceptive pill in a packet against a yellow and light blue backgroundBrandsCampaigncontentContent at scalecreative productionDigital ProductionHome pageMarketingOffshoring
March 23, 2023

Are you paying a premium for your content production?

In the current time of economic volatility and uncertainty, it’s no surprise that financial considerations remain a critical measure of success for most content producers. Right now, it’s more important…
Saskia Johnson
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Elishia SosaCultureGeneralHome pageHuman ResourcesMarketing
March 20, 2023

Employees with Enerji: Elishia Sosa

A positive internal culture is important to We Are Amnet. Our Head of Human Relationships (The Americas), Elishia Sosa, understands that better than most. In addition to welcoming and onboarding…
Kelsey Barcomb
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Yellow background with an orange segment half covered in pillsAdvertisingAdvertising ProductionContent at scaleCreative Operationscreative productiondigital advertisingDigital ProductionHome pageIn-house agencyMarketingOffshoring
March 6, 2023

Top 5 Pharma Marketing Trends 2023

With revenue in the global pharmaceutical market expected to hit $1,163 billion in 2023, the sector may appear to be in an excellent financial state. But the reality facing pharma…
Saskia Johnson
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The Best-Kept Secret of Digital Marketing AgenciescontentContent at scalecreative productionHome pageMarketingOffshoring
February 28, 2023

The Best-Kept Secret of Digital Marketing Agencies

People consume content online 24/7, so the digital marketing world has to maintain a pretty fast pace. The best digital agencies are always looking for new ways to expand their…
Kelsey Barcomb
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Rachel MortimerCultureGeneralHome pageMarketing
February 22, 2023

Employees with Enerji: Rachel Mortimer

Account Managers are an integral part of We Are Amnet, because they foster and nurture relationships with our clients by providing updates on the studio's progress. They also ensure that…
Kelsey Barcomb
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SCALE YOUR CONTENT SMARTER WITH SMARTSHORINGAdvertisingCampaigncontentContent at scaleCreative Operationscreative productiondigital advertisingdigital assetsDigital ProductionDigital StrategyMarketingMarketing Data ServicesOffshoring
February 21, 2023

Scale Your Content Smarter with Smartshoring®

“In-house agencies should always have an offshore partner to take on the work that they can't take on. My offshore partner stepped up and delivered by getting 600 assets out…
Kelsey Barcomb
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THE TOP FOUR WAYS OUTSOURCING BENEFITS MARKETING AGENCIESAdvertisingCampaigncontentContent at scaleCreative Operationscreative productiondigital advertisingdigital assetsDigital ProductionDigital StrategyMarketingMarketing Data ServicesOffshoring
February 8, 2023

The Top Four Ways Outsourcing Benefits Marketing Agencies

Marketing is an industry based on competition - competition for quality talent, creative campaigns, and client satisfaction, among other things. It’s also a multi-faceted industry - the kind where you’ve…
Kelsey Barcomb
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2023 BENCHMARK REPORT FOR OFFSHORE CREATIVE PRODUCTIONcontentContent at scaleCreative Operationscreative productionHome pageIn-house agencyMarketingOffshoring
February 7, 2023

2023 Benchmark Report for Offshore Creative Production: Shining a Light on the Current Challenges

Ongoing economic uncertainty, with rising prices, reduced consumer spending, greater volatility and inflation figures not seen for decades, has had a profound effect on the content marketing landscape. Brands and…
Saskia Johnson
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KEEPING UP WITH THE DEMAND FOR CONTENT AND CHANGING PRODUCTION MODELSHome pageMarketingOffshoring
February 3, 2023

Keeping Up with the Demand for Content and Changing Production Models

According to Forbes, with the economy in general under intense pressure, marketers can expect a familiar litany of constraints this year; tighter budgets, more urgency, greater demand for measurability and…
Saskia Johnson
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Best Healthcare Marketing Conferences To Visit In 2023Marketing
January 13, 2023

18 Of The Best Healthcare Marketing Conferences To Visit In 2023

Even in today's fast-paced digital world, attending a healthcare marketing conference is one of the best ways for healthcare marketers to keep up with the latest industry developments, gain valuable…
Saskia Johnson
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Irina ConstandogloCultureGeneralHome pageMarketing
January 12, 2023

Employees with Enerji: Irina Constandoglo

Have you ever wondered what a Sr. Account Manager does? This month's Employee with Enerji is Irina Constandoglo, who is the Sr. Account Manager for We Are Amnet, The Americas.…
Kelsey Barcomb
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Kelsey Barcomb standing in front of a view of New York CityGeneralHome pageMarketing
January 6, 2023

Kelsey Barcomb joins We Are Amnet as Marketing Manager, The Americas

We Are Amnet has appointed Kelsey Barcomb as Marketing Manager, The Americas. She will be responsible for all marketing activities in the U.S. and will help support marketing efforts for…
Saskia Johnson
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principles company culture creative outsourcing agency production content we are amnetcontentContent at scalecreative productionDigital ProductionGeneralHome pageOffshoring
January 3, 2023

A New Year of Possibilities

There’s something so magical about the potential and promise of a New Year. 38.5% of American adults seem to agree, as they set New Year’s resolutions every year. Some people…
Kelsey Barcomb
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healthcare marketing doctordigital advertisingDigital ProductionHome pageMarketingOffshoringSmartshoring
December 27, 2022

The Best Creative Production Services for Healthcare Marketing

Behind every successful healthcare marketing campaign is a successful strategy. And behind that? An impressive set of creative production services to generate reliable, quality assets.  Here at We Are Amnet,…
Kelsey Barcomb
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A brightly coloured part of a computercontentContent at scalecreative productionHome pageMarketingOffshoring
December 21, 2022

2023 Digital Marketing Trends

Content remains king in digital marketing. Worldwide, global content marketing revenue is expected to hit $137 billion by 2026. That’s no doubt down to its proven effectiveness: targeted content, relevant…
Saskia Johnson
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A coloured swirl of neon lights is pictured against a dark backgroundcreative productionDigital Productione-commerceFMCGHome pageMarketingOffshoringSmartshoring
December 19, 2022

How to Measure Digital Marketing Success

What does a successful digital marketing campaign look like? Plenty of leads? More sales? A strong conversion rate? Or, simply, a high-quality set of assets? What if we measured the…
Saskia Johnson
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An electric strand of DNA is illuminated against a dark backgrounddigital advertisingDigital ProductionHome pageMarketingOffshoringSmartshoring
December 15, 2022

What Makes Healthcare Marketing Unique: Challenges & Tech

Healthcare is one of the largest and quickest-growing industries in the world, with global healthcare spending expected to reach over $10 trillion by 2023 alone. As an industry, healthcare is…
Saskia Johnson
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Outperform Your Competition With Content at Scale Event: Key TakeawaysAdvertising ProductioncontentContent at scalecreative productionDigital ProductionHome pageOffshoring
December 5, 2022

Outperform Your Competition With Content at Scale Event: Key Takeaways

In a challenging ecosystem for content creators, We Are Amnet brought together some leading sector players from a range of industries in an online event and asked them how they…
Saskia Johnson
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team of creative agency working together on contentAdvertisingBrandsContent at scalecreative productioncreative teamdigital assetsGeneralHome pageIn-house agencyMarketingOffshoringPackaging and PremediaPharma
November 28, 2022

What It Means to Be “Uncensored”

Earlier this month, some of We Are Amnet's team from The Americas attended the In-House Agency Forum's 2022 Conference & Awards conference in Boston. This event provides IHAF members and…
Kelsey Barcomb
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mans hands in surgical gloves against a bright yellow backgroundGeneralHome pageMarketingOffshoring
November 11, 2022

What Are the Benefits of Healthcare Marketing?

When it comes to marketing, the healthcare sector has its own unique set of challenges to overcome. From bridging the trust gap between companies and patients to counterbalancing digital underinvestment,…
Saskia Johnson
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Colourful backgroundAdvertising Productioncontentcreative productionDigital ProductionHome pageMarketing
November 1, 2022

We Would Like Your Input for Our Benchmark Report

Our 2022 Benchmark Report for Offshore Creative Production shed some intriguing light on the state of our industry. The only report of its kind in the creative production sector, it…
Saskia Johnson
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Bright yellow and blue coloured imageGeneralHome page
October 26, 2022

B Corp status; where would you stand?

In an age where greenwashing can often take the place of genuine environmental and social credentials – to the considerable detriment of your business if customers are wise to it –…
Saskia Johnson
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Colourful hot air baloons against a bright blue skyAdvertisingBrandscontentContent at scaledigital advertisingHome pageMarketing
October 21, 2022

Outperform Your Competition With Content at Scale

We all know that the era of the hard sell is behind us and it’s content marketing that now dominates. Nowadays, says Forbes, you have to demonstrate how your company,…
Saskia Johnson
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Triangle of lightcontentContent at scaleCorporate CommunicationsHome pageIn-house agencyMarketingOffshoringSmartshoring
October 4, 2022

5 Corporate Communications Services Most Suited for Offshoring

In today’s competitive global market, there is an ever-prominent need for businesses to show their stability, growth, sustainability, and accessibility. Transparency at all levels is essential for brand success, giving…
Saskia Johnson
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The 4 Principles of Effective Packaging Designcreative productionDigital ProductionHome pageMarketingOffshoringSmartshoringUncategorized
September 26, 2022

The 4 Principles of Effective Packaging Design

If you’re reading this, chances are you’ll understand as well as us that packaging design is an essential ingredient in any customer-brand relationship. Core criteria such as consistency, customer experience,…
Saskia Johnson
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red coloured mobile phoneAdvertisingHome pageMarketingOffshoringSmartshoring
September 14, 2022

What to Look for in a Mobile App Development Agency

Your brand is looking to develop an app for one of its campaigns or services.  How do you go about choosing the best mobile app development agency to do this?…
Saskia Johnson
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