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Don’t Lose Focus on Key Marketing Principles When Bringing Talent In-House

By Advertising, Advertising Production, Artwork, Campaign, Content at scale, Creative Operations, creative production, creative team, General, Home page, In-house agency, Marketing, Offshoring, production team, Smartshoring, Talent

So you’ve considered the arguments for in-housing, outsourcing and offshoring, and decided that the in-house model is right for your company. But even if the process of finding, hiring and…

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What Cost Savings Can You Expect From Offshoring Creative Production Services?

By Advertising, Advertising Production, content, Content at scale, Creative Operations, creative production, creative team, Digital Production, Home page, Marketing, Packaging and Premedia, production team, Uncategorized

It is common knowledge that using an offshore provider can save you money, but existing benchmark data on the cost savings to expect and other statistics around offshoring is scarce….

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