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We Are Amnet announced today that Stef Sokolowski, formerly of Craft Worldwide, has been appointed as Managing Director, The Americas.

This new position has been created to lead and grow the We Are Amnet service offering and to provide valuable direction and expertise to We Are Amnet USA and Salt Studios while overseeing the Smartshoring® model in The Americas.

Stef has spent the past seven years building and delivering onshore & offshore production teams for brands such as Microsoft, L’Oréal Paris & Mastercard at Craft Worldwide.

Additionally, she built a full-service social media delivery team for VaynerMedia in New York City to service clients including Dove, Pepsi, Hudson Yards & General Electric as well as a Detroit-based content & social media team to service General Motors in Detroit.

Stef Sokolowski comments “I’m excited to broaden We Are Amnet’s footprint in The Americas and to work with such an extraordinary team of established individuals at Salt Studios”.

Aashish Agarwaal, Group CEO comments “I am delighted to welcome Stef to We Are Amnet and its subsidiary Salt Studios. With Stef, I am looking forward to expanding our expertise and delivery capabilities in the Americas and further propagate the value of Smartshoring. Stef brings such an extensive array of managerial and leadership capabilities which will further add to our stellar team at We Are Amnet and Salt Studios.”

Saskia Johnson

Author Saskia Johnson

Saskia Johnson is Head of Growth Marketing at We Are Amnet, where she leads the development and execution of global marketing strategy, content, performance marketing and events to support scalable creative production solutions for in-house agencies and brands. With over a decade of marketing experience spanning publishing, beverage and creative production sectors, Saskia combines hands-on campaign management with team leadership and data-driven analysis to drive brand growth and marketing performance.

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