With Google, Apple, and other tech giants phasing out third-party cookies, the process promises to be one of the biggest shake-ups in tech and digital advertising history. But though its…
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To gain a clear idea of just how large the market is for digital display advertising now, one number paints an illuminating picture. In 2022, global advertising spend in the…
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According to Forbes, seven out of every ten digital transformation processes ultimately fail. Those failures, rather than giving digital transformation a bad name, should be used to better understand how…
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The pandemic has enormously altered how consumers go about their everyday lives and many companies are naturally responding with a surge in investment around their digital communications. The downtime, shaped…
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Many businesses are regularly faced with managing a mountain of content in order to make it more accessible and easier to re-use or re-purpose across channels. However, the lack of…
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Effective content management is a critical component of any Brand’s Marketing supply chain, that will enhance customer experience, drive out costs and uplift revenue. An effective global content management service…
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