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Don’t Lose Focus on Key Marketing Principles When Bringing Talent In-House

By Advertising, Advertising Production, Artwork, Campaign, Content at scale, Creative Operations, creative production, creative team, General, Home page, In-house agency, Marketing, Offshoring, production team, Smartshoring, Talent

So you’ve considered the arguments for in-housing, outsourcing and offshoring, and decided that the in-house model is right for your company. But even if the process of finding, hiring and…

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Why Your Brand Needs Personalised Content and How to Create Content at Scale

By Advertising, Advertising Production, Campaign, content, Content at scale, Creative Operations, creative production, Digital Production, Home page, Marketing, real time content, Smartshoring, Uncategorized

With content now available from so many channels it’s impossible to count them, and messages inundating consumers’ every waking moment, it’s easier than ever for your brand’s message to get…

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